Precious Nature Curly/Wavy Hair

Alfaparf's Precious Nature For Curly/Wavy Hair Is Enriched With Grape And Lavender and Free From Sulfates And Parabens. Perfectly Defines Your Curl Without Weighing Your Hair Down, While Maintaining The Optimum Moisture Balance To Tame Frizz.

Precious Nature Long/Straight Hair

Alfaparf's Precious Nature For Long/Straight Hair Is Perfect For Moisturizing And Taming Course, Curly Or Frizzy Hair. Formulated With Oil From The Prickly Pear, Which Has Extraordinary Regulating And Softening Properties, And Orange Extract That Helps To Bring Out The Shine In The Hair. Also Free From Sulfates And Parabens.

Precious Nature For Colored Hair

Alfaparf Nutritive Line

A softness that does not compromise shine, thanks to a perfectly balanced nourishment that leaves the hair immediately tangle-free and surprisingly light.

ikoo Brushes

Discover Your Favorite ikoo! The Concave Form Makes It Possible To Massage Specific Acupuncture Points While Easily Detangling Your Hair And Most Importantly, No Hair Breakage!

Express Ion Dry Plus

Our classic Express Ion Dry®, updated with high-tech digital features, an ultra-lightweight ergonomic design, and a powerful motor for an advanced drying experience. Digital LCD display shows temperature, airflow and cool shot settings 5 temperatures/5 speed settings 1875-watt professional DC motor Easy-snap removable filter Express Ion Complex™ ensures healthy, shiny results

Neuro Smooth Titanium Flat Iron

Perfect for smoothing, flips and waves. Adjustable temperature control. Heats up to 450˚F in 30 seconds. 1.25" premium IsoTherm titanium plates. SmartSense microchip for lightning-fast heat recovery. Customizable auto shut-off

Mirror Smooth

Our Exclusive KeraReflect Blend Features Natural Abyssinian Oil For Brilliant Shine, Awapuhi Extract For Optimal Moisture, Strengthening Keratin Protein And Thermal Protectors. This Highly Effective Blend Transforms Frizzy, Lackluster Locks Into Soft Strands With A MirrorSmooth Finish.

Awapuhi Wild Ginger

The Awapuhi Wild Ginger collection combines with the moisturizing benefits of awapuhi with our revolutionary KeraTriplex protein blend to transform dry, damaged hair.

Awapuhi Wild Ginger Hydrocream Whip

Hydrates And Smoothes Thirsty Hair, And Delivers Long-Lasting, Crunch-Free Hold With A Silky Finish.

Alfaparf Illuminating Line

A moisturising line which weightlessly transforms dull hair, to a soft feel and stunning, glossy finish. Free from sulphates, parabens and harmful ingredients.

Paul Mitchell Styling Products

Extra Body

For That Daily Boost!

Moisture

Hydrates and Refreshes Thirsty, Brittle Hair.

Curls Line

Perfect Line For Taming All Curl Types!

Tea Tree

Tea Tree's natural extracts and rejuvenating scents will turn your shower into a sensory experience.

Mitch Clean Cut

Pliable hold lets you shape and reshape with lasting control, while conditioning ingredients leave hair soft and manageable.

Mitch Reformer

Pliable putty styler with a powerful hold bulks up fine or thin hair.

427 Paddle Brush

Helps build body while blow-drying, and provides a smooth finish.

Express Ion Round Brush

Makes curls bouncy, defined and full of volume.